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Poor performance and questionable implementation (1 star)

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Rating: 1 star

The bulk optimization on the $9.99 plan did not work well for me. It kept quitting after a few hundred images and I would have to restart it. At the rate it was going, it would have taken me days to finish (around 9,000 images). Even optimizing an individual image took a very long time and did not always work. It seemed like their servers were overloaded. (My server is with DigitalOcean in the U.S. and I was monitoring CPU and RAM which were fine.) There is no bulk restore option, and if you want to restore the originals, you need to do it in the media library per image, which is impractical for a large number of images. You can increase the amount of images listed in the media library and then select all and choose restore, but there should be a simpler bulk restore option if you are dealing with thousands of images. If using the webp option, it puts the new webp files in the same directories as the jpeg versions, so it is time consuming if you need to delete them all, and they cannot be excluded when backing up with UpdraftPlus. I ended up using Smush Pro instead, and it finished the bulk optimization in a few hours without quitting. Smush also puts all the webp files it creates in a new folder outside of the uploads folder, so it is easy to exclude from backups, and there is a bulk restore option. Because of the way Imagify performed so poorly for me, creates webp files in the original folders, and lacks a bulk restore option, I would not recommend it at all and certainly not for any large or commercial sites. It is simple to use and the optimization results seem acceptable, but that does not make up for its shortcomings. Imagify does not offer refunds, so use the paid plans at your own risk.


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